Step 1

Keyword Research

We begin with in-depth keyword research to identify the most relevant and high-converting terms for your industry. Our Google search engine marketing services focus on balancing search volume, competition, and user intent. By aligning your campaign with what your audience is actually searching for, we improve visibility and click-through rates. Clicks Gorilla ensures your search engine marketing strategy targets keywords that deliver qualified traffic and business value, whether through short-tail, branded, or long-tail queries.

Step 2

Ad Creation

Clicks Gorilla creates compelling ad copy designed to drive action. We write engaging headlines, descriptions, and CTAs based on your audience and keyword focus. Our SEM agency ensures that every ad reflects your brand’s message while aligning with platform guidelines. As part of our professional search engine marketing services, we also design landing pages and extensions to maximise conversions and improve ad quality scores for better performance

Step 3

Bidding and Ad Auctions

Using advanced bidding strategies, we optimise your ad placements to get the most value for your budget. Whether it’s manual CPC or automated bidding, our SEM company adjusts bids in real time to improve position and ROI. By understanding how search engine marketing auctions work, we stay competitive while minimising unnecessary spend. This step ensures cost-effective results through smart bid management across platforms.

Step 4

Campaign Launch and Management

Once your ads are approved, we launch them across the chosen platforms, including Google Ads and Bing. Our SEM services include daily monitoring, performance analysis, and timely updates. We track ad performance, click-through rates, and conversions to ensure everything runs smoothly. Clicks Gorilla is a search engine marketing agency in India that focuses on results from the moment your campaign goes live.

Step 5

Reporting and Optimization

We deliver detailed performance reports that break down impressions, clicks, conversions, and spend. But we don’t stop there, we optimise continuously. As part of our SEM services, we adjust targeting, pause underperforming ads, and A/B test creatives. Our reporting includes actionable insights about search engine marketing, helping you understand what’s working and how to scale. With Clicks Gorilla, your search engine marketing strategy improves week after week.

Step 6

Social Media Management

Integrating SEM with social media channels boosts brand visibility and multiplies customer touchpoints. We align your paid ads with organic and paid social efforts for unified messaging. As part of our broader search engine marketing services in India, we manage content calendars, ad syncs, and audience targeting across platforms. This ensures your search and social efforts work in sync to drive stronger engagement and conversions.

Step 7

Reputation Building

A strong online reputation supports your paid campaigns. Clicks Gorilla helps build trust through consistent brand messaging, customer reviews, and presence across Google Business, listings, and review platforms. Our SEM agency ensures that your ads appear alongside a positive brand image, which improves click-through rates and builds long-term credibility in competitive markets.

Step 8

Tracking and Maintenance

SEM isn’t a one-time effort, it’s ongoing. We track every touchpoint from clicks to conversions using analytics tools and platform insights. As a digital marketing, search engine marketing specialist, Clicks Gorilla ensures your campaigns are always optimised for performance. Our tracking methods allow us to adjust budgets, keywords, and creatives, keeping your SEM strategy sharp, measurable, and ROI-focused at all times.